Project Detail: Memorial Care 2004

For it’s 2004 Annual Report, Memorial Care Medical Centers wanted to break the mold and offer a fun, interactive, on-screen alternative to its traditional printed materials. This digital version of the Report was distributed to stakeholders in the form of a CD-ROM “supplement,” included with the print copy, and made available on the Memorial Care Web site for public view. As such, the digital annual report was intended to serve both as an account of Memorial Care’s fiscal performance in 2004 and as a promotional tool, emphasizing the hospitals’ integral role in the fabric of Southern Californian life. The concept for the 360-degree, “endless,” panorama of the communities Memorial Care serves flowed naturally from this imperative. Explore it here.